Who We Are, What We Do At Blog Utopia Dot Net

Photo by Blogging Utopia  

This blog comments in an authentic way about products, services, trends, consumerism, getting a good deal, having fun while being good to the earth. We seek a national and even global audience which will find its way here through search engines. 

I've done a bit of research about blogging for money. What I've discovered is there are pathetic commercial drones cranking out bad content all the livelong day and well into the night, blasting out wordy aggregations of low-quality commentary aimed in the general direction of search engines, collecting paltry amounts of filthy lucre to fill the internet with worthless dribble rich only in keywords.

At Blog Utopia Dot Net, we're not gonna do that. It's gonna work like this around here:

1.) I will only produce good, creative and truthful content. A lot of the content will be uncompensated because nobody is going to pay me to, for example, go to thrift stores and revel in finding odd items. But I'm incredibly open to trying new things and rendering my opinion, which tends toward the sunny and optimistic. The other page shows products and services which, at any given time, I am willing to blog about but it's certainly not a complete list.

If I say something negative on this blog about (for example) the worst jerky I ever had on a road trip, then you can be sure nobody sent me a free case of that jerky. I mean, if somebody sent me a case of unpalatable jerky, I'd probably thank them kindly and feed it to my girlfriend's dog, saying nothing on my blog because, hey, it just wouldn't be cool to accept somebody's beef jerky (no matter how bad) but then say mean things. If, however, I find really bad beef jerky on my own, look out. I'm not noted for holding back with my opinions.

See how it works? I'm positive, but I don't give away the positivity uncompensated unless I'm just giving something free "to the universe," like writing about how I go into thrift stores, find decorative bean jars, and make bean soup because BEANS WANT TO BE FREE.

To contact me, write to Blog Utopia 2226 Bryant Ave. N. Minneapolis MN 55411 or email hoffjohnw@gmail.com 

Yes, we use PayPal with the email listed above.

2.) I will not produce content that is overseen or approved in advance. If I express that I'm willing to blog in a positive manner about Product XYZ, then commercial entities who have a stake in Product XYZ should rely on the basic goodness of humanity and touch base with me so we can talk about product samples and compensation BUT I WILL NOT PRODUCE "CONTENT CRAP" THAT IS CENSORED, OVERSEEN, CONTROLLED OR OTHERWISE CREATED AT THE EXPRESS BIDDING OF "THE MAN."

3. I won't approve spam comments or tolerate trolls. Spam and trolls won't even be acknowledged except in rare circumstances.  

4. This blogger for hire. Unlike my other blog, where I feel it's only right to reveal if somebody paid me even a small amount of money, this blog is an explicitly commercial venture so I won't be revealing who is paying me or how much I'm being paid. I am a rough-and-tumble adventurous personality, glad to fly on short notice to your vacation resort, to sample your organic toothpaste or (my 17-year-old really wants me to add this) let my son try out your new video game.

5. We use a Blogspot platform because it's easy and free. There are far too many pretentious blogs putting on appearances like they're some kind of major news entity, loaded down with meaningless gadgets but unable to, for example, distinguish between "their" versus "there" or correctly use the possessive form of "it." It's all about quality content, here, not quantity. 

6. I care about making the world a better place, hence the title of my blog: Blog Utopia. It may be only a small contribution to the general betterment of humanity and the preservation of the planet, writing about stuff like organic soap.

But it's better than being evil.

Therefore, the informal corporate motto of Google shall be ours as well:

Don't be evil.